Award ceremonies are perfect for Facebook LIVE. Consider how much the winners would like to share the event with family and friends across the country who could not attend the event. It’s also a big plus for the recipients that they can see the video right after the event. In addition, if the live video is edited, honorees can get a short video of them accepting the award and share it on their Facebook page and social media.
In addition to the honors, live streaming helps the sponsors as well as the company or organization. Live streaming adds excitement to the event and though some companies fear people will not attend if they can watch from home, it’s actually a boost for attendance.